The 54th Grammys App

54th Grammy Awards App for iPad and iPhone user experience and user interaction design, by Matthew McLemore

#1 App on iTunes, over 13 Million social mentions, and 37 Million impression. Matthew McLemore was a User Experience expert and User Interface Designer who was a part of the lead team to create the 54th Grammy's iPad and iPhone Application. The usage and numbers that came back were far greater than expected. CBS Interactive has submitted the mobile application to be considered for the 2012 Interactive Emmy.
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